"if an ad campaign is built around a weak idea — or as is so often the case, no idea at all — i don't give a damn how good the execution is, it's going to fail. if you have a good selling idea, your secretary can write your ad for you."

-- morris hite

rates

Order

individual commercials (radio or audio for broadcast and cable tv)

  • we write, you produce,
    $500 each
  • you write, we produce,
    $500 each
  • we write and produce,
    $850 each (recommended)

voiceovers and narration

  • all pricing is one time buyout, no residuals
  • television and radio commercials, $350 each (up to 60-seconds)
  • liners, $50 each (up to 10-seconds)
  • narration, $500 first minute, $350/minute thereafter narration running time

musical images

  • single market end user license, $5,000 cash or $500 per month for 12 months
  • each additional market (same vocal), $250 cash or $30 per month for 12 months
  • each additional market (different vocal), $500 cash or $60 per month for 12 months
  • pricing, one time buyout

a freebie

a primer on radio advertising.

What Are You Going to Do For a Spot

don't be a stranger. drop me a line.

or better yet, place your order(s) below...
Pete Presnal

order here

contact information

first name:

last name:

email:

phone number:

street address:

city:

state:

zip code:

What do you need?

give us a sense for what you're looking for: voice over, full blown production, etc. if you're looking for radio commercials in particular, then tell us as best you can what the "sell" is. and we trust it's more compelling than "family owned and operated since 1948." the ford motor company has been family owned and operated since 1903. that ain't why you buy a mustang. you might want to read "great. now that you've bought the time, what are you gonna do for a spot?" first.

Prove you’re human...



more intriguing information

when we get your order, we'll e-mail you to give you an estimate on how long it will take to complete your project. for now, as a planning guide and to give yourself plenty of wiggle room, assume 3 business days to turn around a sixty-second radio commercial using your copy, 5 business days if we're doing the writing, particularly if there's research or lots revisions involved. sometimes, especially simple things like straight voice tracks for commercials, we've been known to turn things around in a day, occasionally within the hour, assuming you catch us when we're not especially busy and we're in a good mood. or we're bored. we'll know at the time we get your order what kind of time frame we're working on.

our normal m.o. is to deliver a low resolution (usually with a beep every ten seconds or so) "proof" audio file for your approval. when we get your approval, then we'll e-mail the real deal in a high resolution format (we default to .mp3 format with no more than about a 5.5:1 data compression ratio, to keep the file sizes down, but if you'd rather, we can send uncompressed files like .wav or .aif. a 60-second track, like a radio ad, in mp3 format runs about 1mb in mono to 2mb in stereo typically. 60-seconds of stereo audio in .WAV format runs +/-10mb. for larger files that won't fit in your inbox, we'll post them to a handy FTP site (yours, ours, dropbox®, etc.) for download.

So in conclusion ...

make sure, too, that you understand the rates. we ask for full payment upon delivery of completed work. If you have questions, e-mail us, or call 248-444-0787.